he Screen Marketing and Discoverability (SMD) Program is designed to increase audiences (players, users, viewers, etc.) and revenues for screen content projects that received Production investments from Ontario Creates.
The Screen Marketing & Discoverability Fund combines the IDM Discoverability and Commercialization Program and Film Marketing and Distribution Initiative into a single, integrated program that supports Ontario screen companies.
Deadline
Continuous, closes December 16, 2026 – 5:00PM ET
Funding Available
Linear Content (Film Fund, IDM Fund – Linear, IP Fund – Linear)
- Non-repayable contribution of up to 75% of eligible expenses
- $5,000 – minimum request
- $25,000 – maximum request
Interactive Content (IDM Fund – Non-Linear, IP Fund – Interactive)
- Non-repayable contribution of up to 75% of eligible expenses
- $15,000 – minimum request
- $50,000 – maximum request
NOTE: Full eligibility requirements and details can be found in the Screen Marketing and Discoverability Program Guidelines. Please read the guidelines completely before beginning your application. Ontario Creates reserves the right to revise Guidelines and Application Forms.