Discoverability Webinar: Making a Website that Sings


On April 20th 2021 The Canadian Network for Arts and Learning held an instructive webinar with Mary Bella, founder of Maestra Web Design, in which we leant how to harness the powers of the internet to capture the attention of prospective students and collaborators. From creating compelling visual and written content and ensuring that your website flows in an intuitive way, to choosing a hosting platform, measuring your engagement results and more, this webinar aimed to break down the process so that even those who don’t feel confident in their technological skills will have the tools to create an impactful promotional tool. See the full video of the webinar below.




Resources provided by Mary Bella - Founder Maestra Web Design

View her full presentation here.

Mary Bella's company Maestra Web Design has been in business for over 20 years and has created over 150 websites. A classical musician herself, Mary specializes in Wordpress websites for artists and arts organizations. Her clients have included solo performers, choirs, orchestras, photographers, agents, authors, and visual artists as well as community groups and nonprofits. She also works as part time Marketing Manager for a charitable organization, Maple Leaves Forever, handling everything from print advertising and social media to website development, search optimization, online marketing, email marketing and blogging. Mary also offers virtual coaching to help artists set up and maintain their own websites.



We are grateful for the support of the Canada Council for the Arts and the Azrieli Foundation for the Discoverability Webinar Series.